Summary
Laboratory leaders from various health systems discussed strategies to navigate competition and ensure growth. Key themes included the importance of strategic planning, partnerships, and leveraging technology like AI. While some systems are expanding their outreach programs, others are focusing on internal growth and improving clinical quality.
March 2026—How to stave off the competition for laboratory services—that’s what Compass Group members talked about when they met online on Feb. 2 with CAP TODAY publisher Bob McGonnagle. For what they’re doing, thinking, and advising, read on. The Compass Group is an organization of not-for-profit IDN system laboratory leaders who collaborate to identify and share best practices and strategies.
Clark Day, tell us what’s happening at IU Health.

Clark Day, VP of system laboratory services, Indiana University Health: We have a conversion underway from Cerner to Epic; it will be done by mid-2027. I have a systemwide, 16-hospital conversion of the core laboratory platform to Roche for clinical chemistry and to Sysmex for hematology. We’re opening a hospital in Fort Wayne in spring 2027 and a consolidated downtown Indianapolis hospital in December 2027.
The health system is doing well. Our CEO describes it as facing headwinds but also making progress. Nursing recruiting is going well and our clinical quality remains strong in spite of the headwinds. ED patient satisfaction, which is a focus, is improving.
We’re also focused on longer-term strategic planning, which I’m taking to our laboratory as well. We’re making a concerted effort to put a five-year plan in place. We’re calling it Lab 2030—what our lab needs to do to set our operation up for success over the next 10-, 15-, 20-year run. We’re trying to think bigger picture and section by section. We have what I call big rocks in the river that can’t move—the Epic and Roche conversions—and all things have to flow in and around that. How do we piece in our path toward digital pathology or staging for next-generation sequencing testing? We need to map that over the next one, three, and five years.
Mike Eller, do you have a comment on what Clark said and what is happening at Northwell?
Mike Eller, assistant vice president of business development, Northwell Health Laboratories, New York: We’re going live with Epic systemwide. The laboratory is staying on Cerner, so we’re integrating with Epic. Our first wave went live in November and was pretty successful, and now we’re looking at lessons learned and trying not to make the same mistakes for our next wave in April. When we’ve completed all four waves we’ll work on integration with our new partners, Nuvance Health.

We’ve been taking on strategic planning exercises ourselves because everything is moving so quickly and we’re experiencing the same headwinds Clark described. We have to take a look at what we want to be when we grow up. Ten years ago the answer was different—sell the outreach, bring money into the health system, help it expand, and be a financial contributor. Though those pressures will always be there, we’re more focused on supporting our clinical programs, growing our cancer programs.
If we look five, 10 years down the road, we have to explore opportunities for partnerships because I don’t think we can build it alone. It’s too big, and our competition in the outreach world is too big. If we’re going to compete, we will have to partner and become innovative and creative on different models so we can keep supporting our clinical programs and driving revenue into the health system.
You’re talking more partnerships with other systems, part of consolidation, and your outreach will become increasingly in-reach if you’re focused on pathology and laboratory medicine. Is that a fair characterization?
Mike Eller (Northwell): Yes, pretty much. We’re fortunate that our outreach business expands as our health system expands. We purchase other practices, but about 40 percent of our outreach are nonaffiliated physicians, so we’re still a strong competitor in our market.
Consolidation seems to be the order of the day. I don’t see much that argues it won’t or cannot happen or can be avoided. Clark Day, what are your thoughts about that? You’re a sprawling mega system as it is.
Clark Day (IU Health): We are, and that sprawl continues. Our CEO has taken the idea of selling the lab to an outside entity off the table. We continually get reassurance that we are an integral part of the health system and a strategic front door. “A great health system deserves a great laboratory” is a phrase our CEO has used.
We are investing in and growing our outreach business. When I crafted that strategy eight years ago, our revenue was $3 million to $4 million. We reached our 25 by 25 aspirational goal, which was to be at $25 million in revenue by 2025. We’re at about $27 million, and that’s pure outreach—non-IU Health hospitals and physician laboratories. That helps us keep costs per test low. I think we can double that business in the near term, but we’re trying to manage the growth as well.
Because of our footprint, breadth, and courier capabilities, we can rapidly deliver tests locally. We can perform highly sophisticated reference lab testing for our clients in state. Our strategy is to make Indiana one of the healthiest states, not just where our footprint is, and our outreach lets us do that.
Guillermo Martinez-Torres, what is your reaction to this? Your system has grown, but you also face competitors coming into the market that are also consolidating provision of care.
Guillermo Martinez-Torres, MD, president and chief physician executive, NorDx, Scarborough, Me.: Yes, that is correct. That’s the new normal. We’ve been in a highly competitive environment since I’ve been here, and we have to react accordingly. I’m working with Dartmouth and University of Vermont to form a Northeast collaborative to find ways to wall off the competition. We have the same threat in Vermont as we have in New Hampshire and Maine. It’s the same set of players. The more we work together and collaborate, the tighter the wall we can build.
I remind the team that we have to demonstrate our value to the health system every day, and luckily we’re able to do so. We have an aggressive growth strategy to demonstrate value and continue growing that value.
Gaurav Sharma, Henry Ford has been involved in significant expansion. Getting bigger, beyond just increasing the number of lab tests you’re performing, seems to be key to all this. What are your thoughts?
Gaurav Sharma, MD, system vice chair of clinical pathology, division head of regional laboratories, and medical director of the outreach laboratory, Henry Ford Health: I agree. The key phrase is “It’s the economy.” We can’t lose sight of the broader economic forces around us or where those trends are headed. There are three things to keep in mind beyond the lab.
One is we are increasingly living in uncertain global economic conditions, which makes it strategically important to work with fewer, more reliable diagnostic instrument partners.
The second is demographics. In Southeast Michigan, demographics are changing. Population out-migration in Michigan has slowed. The population is aging. We have employees who live across the border, so changes in border logistics and other external factors may affect our operations.
The last is AI. AI will be both transformative and disruptive. It will change existing roles while creating new ones. When I think of a lab in 2030, we have to plan for an economy and a demographic that will be different from what we have now. We may have leaner teams, but with AI those teams will be able to do much more. The question is whether we are preparing now to accommodate that shift.
Michael Shepherd, what is happening at UAMS?

Michael Shepherd, MBA, service line administrator, University of Arkansas for Medical Sciences: At UAMS in Little Rock we’re seeing big growth intrinsically. There’s a lot of surgery; there’s a big push to make sure we’re getting patients in in a timely manner. That has pushed up our volumes on histology, IHC, some AP-driven items. We’re still trying to grow our outreach volume. One challenge is space: Finding more places to put people, equipment, and tests in our older building is challenging. We’re embarking on a journey to find space that will work for what we need not just right now as we think about outreach, but in the next five to 10 years to position ourselves from a financial and patient care perspective. Arkansas is one of the lower-rated states from a health perspective, so we’re beginning to grow our outreach and see where we can expand and bring in other volumes and tests.
Greg Sossaman, space can be a major expense, but most systems that have presented sound planning and convincing futures have, on the whole, seen space accommodations made for them. Is that true in your experience?
Greg Sossaman, MD, senior medical director, pathology and laboratory medicine, Intermountain Health, Murray, Utah: In general, I would agree that where you can show increasing volume and work, particularly with outreach, you’re able to keep up more easily with space needs.
Given your experience as a recent past president of the American Society for Clinical Pathology and your roles involved in planning and national oversight for the development of labs, does this ring true to you in those settings? In other words, we have to get bigger and better and solve labor and space shortages to survive.
Dr. Sossaman (Intermountain): Yes. We have to be aware of the economic realities and health system environments we’re in. I was in a medical leadership meeting recently and an executive team member was talking about where we are with Medicare Advantage plans now. Many of us have significant Medicare populations in our areas, and Medicare Advantage is going to be very challenged in the next couple of years. There may be changes for us. We still play a volume game with fee for service, but we also are in the risk-based area. We have to have an eye on both and be attuned to and able to react to the health system economics as those change. It’s still very much a volume game for labs in whichever way we’re talking about compensation coming in.
The government proposal to fund Medicare Advantage plans managed to tank a few stocks of providers, particularly at UnitedHealthcare. The volume game may not succeed if there’s stingy funding for programs like Medicare Advantage, which is a difficult insurer, usually, when you’re trying to run a pathology practice. Stan Schofield, can you comment on that?
Stan Schofield, VP and managing principal of the Compass Group (formerly of NorDx/MaineHealth): It’s true. The government is cutting back everywhere. With the current administration, the idea of health care charity and rich benefits is in the crosshairs. We’re going to have Medicaid and Medicare Advantage problems. This is the first of two or three more years of the government trying to rebase the cost of health care and reduce its balance sheet. It was not well received by the stock market. UnitedHealthcare was under investigation the past three years for upcoding, code jamming, and inappropriate utilization codes overcharging the government. This is one avenue where the government will say, “If you’re going to keep playing these games and we can’t catch you, we’ll cut the money off the top.” It’s similar to what insurance companies have done to us in the lab. You get 10 viruses in a respiratory panel, and they say you can run all 10 but they’re going to pay you for only three. Same thing with flow cytometry codes and markers—they take it off the top. It’s going to be a strong effort by the federal government not to raise the deficit or to improve the position on the balance sheet on the number of dollars spent per person in this country. It wasn’t just UnitedHealthcare that took the hit. Humana and Cigna took a hit. Everyone that has a significant Medicare Advantage program is taking a hit.
Chris Scanlan, how are you seeing this financing drama play out in your system?
Christopher Scanlan, director of laboratory administration, BayCare Health System, Clearwater, Fla.: The population growth in our region has fueled much of our growth. We’re adding another hospital and other ambulatory sites in the next couple of years. The great part about the growth plan is that our organization values the laboratory. Lab is at the table when these conversations and developments are taking place to make sure there’s a laboratory service center on the campuses for patients in the community. Establishing a laboratory presence on these campuses ensures continuity of diagnostic services as the community grows and care delivery evolves. It affirms the laboratory’s role as a strategic asset—enabling access, supporting clinical decision-making, and advancing our system’s long-term growth and mission.
Sterling Bennett, what are your thoughts about the immediate and more distant future?

Sterling Bennett, MD, MS, senior medical director, pathology and laboratory medicine, Intermountain Healthcare: People have expressed well the challenges we have now and looking forward, but there are substantial opportunities. We recognize better than we ever have as a laboratory community how important it is to be connected with the senior leaders of our organizations. The laboratory services that are best connected with their senior leaders will be the most prosperous into the foreseeable future.
Can you flourish if you’re a freestanding lab provider not connected to anyone except your lab work?
Dr. Bennett (Intermountain): A freestanding laboratory that is closely tied with a health care organization could theoretically prosper, but the connection needs to be strong and secure. Organization leaders need to understand the value that a laboratory service line brings to them. On the one hand, laboratories are responsible for only three or four percent of total health care costs, so it would be easy for health system leaders to think they have bigger fish to fry than worrying about a lab and may lean toward outsourcing it. But the impact laboratories have on total delivery and cost of care is significantly greater than the financial impact. If we don’t help our leaders understand that, we’re enabling them to make bad decisions.
Adam Loftesness, tell us about Sanford and what your thoughts are on these issues.

Adam Loftesness, MLS(ASCP), director, laboratory support services, Sanford Health, Sioux Falls, SD: We have incredible expansion going on right now. Joining with Marshfield Clinic Health System was the big one last year, but we’ve also accumulated several independent practices in the Black Hills and Rapid City areas, and in Watertown the Prairie Lakes Healthcare System is joining with the Sanford shingle.
We are trying to grow our lab outreach business while also internalizing many of the state’s health providers. We’re also building a $300 million hospital in Rapid City. Our outreach business is still strong, but we’re trying to keep pace with the rest of the health system while monitoring and working to understand all the other things we’ve been discussing about government spending. I feel like I’m drinking from a fire hose right now with all the requests I have for trying to expand and build and do as much as possible with as little as possible.
Sanford is throwing a fairly wide loop. Moira Larsen, it strikes me that everyone ought to get a good atlas of the United States to be a winner long term in the lab pathology business.
Moira Larsen, MD, MBA, physician executive director, MedStar Medical Group Pathology, MedStar Health, Columbia, Md.: Absolutely. I was struck by Sterling Bennett’s comments—you need to sell your services. You need not think of outreach as a global process but instead to identify specific service lines, whether it’s AP or specialty lab testing, where you offer something that makes a profit. By having a relationship with leadership, you can bring that to them and let it be the start of something bigger, because once they see that laboratory is not a cost center but can bring revenue, you begin to get a response. That’s why I’m building an external anatomic pathology laboratory.
I have found that by talking with people and explaining our services, our turnaround times, our expertise, and the ability to talk to a pathologist about a case and not spend hours on hold with a customer service line—that level of customer service will often tip the scale and help you grow in ways that allow you to continue to show and increase your value and thus stave off that search for the outside, quick answer that some systems appear to go for.
At the CAP, there’s emphasis on what pathologists themselves need to do from an attitudinal and even a skills perspective to flourish in the new environment. Dr. Sharma, can you comment on that?
Dr. Sharma (Henry Ford): I was part of the CAP advocacy training program and went to Washington. The Wayne County Medical Society recently organized a daylong conference, at which I was able to spend time with Senator Elissa Slotkin of Michigan. While we were getting ready for her speech in the green room, there was a conversation about why health care is important. The Affordable Care Act had a lot of changes, and many people who are impacted by those changes may not even know it. The senator’s concern was that many Michiganders’ premiums went up, or the out-of-pocket limit went up and coverage went down, and those bills will start coming now.
We are already thinking about reducing reimbursement but also looking at a possibility in which many people may forgo preventive service because it is partially or less covered or no longer covered.
I am hearing increasing anecdotal discussion of patients going to see physicians, getting lab orders, and then not getting drawn for the lab test. People get busy and it can be a hassle to get drawn, but I also think there’s growing concern about the copays for those tests. Dr. Sossaman, do you see that in your area in Utah?

Dr. Sossaman (Intermountain): Not as much, but I’ve heard a similar concern from others in different areas. It has to do with how patients get billed for hospital outpatient services—for example, a copay in addition to a hospital-based facility fee. That can influence patients’ decisions on whether they should get lab draws, particularly if they’re having to go to a Coumadin clinic or have a chronic disease that requires frequent testing. It impacts people’s willingness to go in.
Clark Day, a final comment from you?
Clark Day (IU Health): I agree with what others have said. Connectivity to executive leadership is key, and once you deliver on something successful, that builds credibility and more support and trust to invest in you. The laboratory’s story and that connectivity need to be about the patient-oriented value the laboratory’s services bring. Even patient experience. The lab at IU Health is 10 percent of our health system’s patient experience score weight. So you don’t have to put together a big financial presentation—at least we haven’t had to—to justify how much you’re worth. It’s about that patient benefit the laboratory provides.

©2026 CAP TODAY, all rights reserved.
The scanner is the Agilent-branded version of the Hamamatsu NanoZoomer S540MD slide scanner system. It will initially be available as an in vitro diagnostic in Germany, France, Belgium, Spain, Austria, Luxembourg, Italy, the U.K., and Switzerland, with plans to expand into additional European countries this year.